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Vitamin C Serum

For glowing, even skin tone

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12% Niacinamide Clarifying Serum

Deletes 7 signs of acne & acne marks

₹ 645
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Exfoliating Body Wash

Erases body acne & strawberry skin in 28 days

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Brightening Body Wash

Glowing skin in just 30 days

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Valley of Flowers Perfume

Long-lasting floral perfume

₹ 945 ₹ 850
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Keeps deeply hydrated for 24 hours

₹ 349
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Delivers deep cellular moisturization

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February 11, 2025

How To Remove Tanning From The Body? 3 Pro Ways That Always Work

Summer is here – which means strolls on the beach, exploring exotic locales, and more fun activities. However, the one downside of the warm weather and the blazing sun is tanning. In simplest terms, tanning is the darkening of your skin due to constant exposure to the sun. You see – your body picks on the potential photodamage to the skin and cues more melanin production to absorb the UV rays. Results? Discoloration and an uneven, patchy complexion. Luckily, tanning is not an untreatable concern. So, if your skin is prone to tanning, scroll ahead for 3 tested ways to remove it effectively. Method 1: Exfoliation For Removing Tanning How does it work: The first tried-and-tested method to detan is exfoliation. If you don’t know how it works – exfoliation buffs away the dead cells with excess melanin from the skin. Moreover, this process encourages healthy cellular turnover, unveiling the bright, even surface sitting underneath. How to do it: Use a store-bought or a DIY scrub (with honey and sugar). With a light hand apply the formula on the affected areas and wash it off after 5 to 7 minutes. Since over-exfoliation zaps your skin’s moisture, leading to dehydration and inflammation – we recommend using the scrub 2 to 3 times weekly. Expert tips: Avoid exfoliating the sensitive areas which are susceptible to flare-ups. Also, don’t skimp on your moisturizer after exfoliation. This skincare staple offsets any accidental flareups or inflammation on the skin. Method 2: Home remedies How does it work: Home remedies have been found extremely effective in removing tans. Infused with natural brightening agents, these DIY recipes minimize the risk of flare-ups. Here are the most common scrubs you can whip up at home- 1. Tomato and lemon mask Rich in lycopene, tomatoes help wane pigmentation due to tanning. Furthermore, lemon’s bleaching properties double down on efforts for an even skin tone. One must note that tomatoes also combat discoloration by gently exfoliating the epidermis. How to use: In a bowl, mix equal parts of tomato and lemon juice. Apply this mixture on tanned areas for 15 to 20 minutes and then rinse with lukewarm water. Once through, follow up with a rich and non-comedogenic facial moisturizer. 2. Aloe vera gel Another effective way to bid farewell to tanning – aloe vera gel. The glycoproteins in the plant fade hyperpigmentation and the bradykinase promotes cellular turnover at night – obliterating facial tanning. The best part? Due to its antioxidant properties, aloe vera also prevents tanning at bay! How to use: Take fresh aloe vera from a plant and apply it on the tanned areas. Let it sit for 15 to 20 minutes and then rinse off gently. 3. Yougurt and turmeric Who knew that 2 kitchen ingredients could make one infallible tan cure? Lactic Acid in yogurt exfoliates the skin’s outermost layer to remove tan – uncloaking a bright, even-tone surface underneath. Turmeric further brightens your complexion by inhibiting melanin synthesis in the skin cells. This pack also has nourishing properties that prevent dryness from sun exposure. How to use: Take 2 to 3 spoons of yogurt and add a pinch of turmeric to it. Mix it well and apply this concoct on the affected areas. Wash thoroughly after 15 to 20 minutes Although home remedies are safe for most skin types, we still recommend conducting a patch test first. Method 3: Professional Treatments If you have stubborn tanning, we recommend opting for a professional treatment. Here are the most popular ones available at your nearest dermatologist. 1. Chemical peels: This method exfoliates your skin’s outermost layer with a high concentration of Glycolic Acid or Lactic Acid – fading tan in the process. 2. Laser therapy: Laser therapy uses focused beams to boost Collagen production in the skin cells, dwindling the appearance of tan and pigmentation. 3. Microdermabrasion: This popular technique uses fine crystals or a diamond-tipped device to exfoliate the epidermis. It can be used to fight tanning, pigmentation, and even acne scarring. Considerations opting for professional procedures: We recommend opting for the above professional treatments only under the guidance of a dermatologist. This intermediate step will minimize the risk of inflammation. Additional Steps To Prevent Tanning Moreover, you can employ these precautionary measures to keep tanning at bay. 1. Wear broad-spectrum sunscreen every day: To prevent damage caused by UVA and UVB rays, wear a broad-spectrum sunscreen daily. For the Indian skin type, experts suggest opting for SPF 30 or higher. Apply 2 fingers’ worth of the formula roughly 20 minutes before stepping outdoors. 2. Cover exposed skin with clothing: Wear full-length sleeves and pants to avoid tanning on the limbs. Moreover, avoid getting direct sunlight between 10 AM to 4 PM. 3. Use hats and scarves to cover up: Prevent facial tanning with wide-brimmed hats and scarves on top of your sunscreen. Conclusion Skin tanning is caused due to incessant exposure to UV rays. Your body’s defense mechanism cues the overproduction of melanin to absorb the UV rays and prevent damage to the epidermis. Luckily, exfoliation, home remedies, and in case of severe episodes, professional treatments can remove tanning for bright and even-tone skin.

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January 6, 2025

The Dos And Don’ts Of Skin Hydration

Hydration is vital for your skin, no matter its type. Whether from within or with the aid of topical products – regular hydration boosts barrier health, accelerates skin healing, plays a role in cellular renewal at night and so much more. To help you make the most of this process, we are bringing you a list of dos and don’ts. Adhere to this guide and realise your skin goals without breaking a sweat! Before we get to this cheatsheet, let’s explores the benefits of hydration Why Is Hydration Important For Your Skin? Ample hydration benefits the skin in the following ways - 1. More elastic skin: Hydration improves your skin’s elasticity, making it appear taut and supple. 2. Softens fine lines and wrinkles: Adequate hydration also boosts Collagen production, softening the appearance of fine lines and wrinkles. Therefore, humectants-infused products should be a part of your anti-ageing regimen. 3. Bolsters the lipid barrier: Your skin’s outermost layer (a.k.a. the lipid barrier) helps avert harmful pathogens, pollutants, and other environmental aggressors. Regular and sustained hydration ensures this barrier’s maximum efficiency. 4. Soothes irritated and inflamed skin: Regular hydration helps soothe inflammation and irritation on the skin. But that’s not all. Hydration also helps accelerate healing – treating wounds, scars, and more. 5. Alleviates dryness and flakiness: Hydration revives dry, flaky patches on the skin, making it appear smooth and even. Moreover, the process enhances your skin’s latent radiance. 6. Ensures better absorption of your serums and treatments: Adequately hydrated skin facilitates better absorption of skincare products like serums and treatments. Active ingredients in the formulations percolate deeper into the skin to address relevant concerns like dullness, acne, fine lines and others. Dos Of Hydration To reap the maximum benefits of hydration, here are some tips you can use - 1. Drink plenty of water: Internal hydration plays an important role in your skin’s appearance. It flushes out toxins, restores the moisture balance and makes the skin look plump. 2. Use a hydrating moisturizer: Another way to double down on hydration efforts is by adding a potent moisturizer to your skincare rotation. Try a formula infused with humectants (like Hyaluronic Acid and Glycerin) that bind water molecules to the skin. Moreover, opt for emollients and occlusives in the formula that prevent TEWL or transepidermal water loss for best results. 3. Incorporate Hyaluronic Acid in your routine: On top of a hydrating moisturizer, we recommend adding a Hyaluronic Acid-based serum to your routine. A Godsend for folks with dry and dehydrated skin – the serum’s water-like consistency allows it to percolate deep into the skin and restore the moisture levels. 4. Use a gentle cleanser: No matter how concise or elaborate your skincare routine is, cleansing ought to be its first step. Use a pH-balancing and gentle face wash that doesn’t make your skin feel stripped. Additionally, look for ingredients like Hyaluronic Acid and Glycerine that replenish your skin’s moisture content. 5. Eat water-rich foods: Load up on foods packed with water, minerals, antioxidants that hydrate your skin. Such items include oranges, avocado, kiwis, apples, blueberries, celery, cucumber, coconut water and more. Don'ts Of Skin Hydration Avoid this skincare mistakes at all costs to maximise hydration - 1. Avoid over-washing your face: While cleansing your face twice daily is non-negotiable, over-washing can dislodge your skin’s natural oils and make it dehydrated. 2. Don’t skip sunscreen: Skimping on sunscreen also increases the risk of dehydration. You see, continued exposure to UV rays damages the barrier and displaces the skin’s natural oil – often making it dry and flaky. 3. Steer clear of alcohol-based products: Is your skin getting dehydrated despite multiple efforts? If yes, check your skincare products for alcohol. For the unversed, alcohol in your toners, moisturizers, or creams, expels moisture molecules from the skin, making it dry. 4. Don’t ignore your body: Skin is the body’s largest organ. Yet its care is often limited to the face. We recommend focusing on hydrating body care – body gels and lotions that bind moisture molecules into the skin for its soft, supple appearance. Common Myths About Skin Hydration Ahead, we list some common hydration myths that can derail efforts for good skin 1. Hydrating products only work for dry skin: Absolutely not – this is a myth. Hydration is crucial for the upkeep and maintenance of all skin types. This process binds moisture molecules to the skin to bolster barrier health, accelerate healing, soothe inflammation, defer ageing signs and more. 2. All moisturizers are the same: This is definitely a myth. All moisturizers are not created equal. If you have dry skin, opt for an emollient-rich formula. Alternatively, folks with oily skin can use a lightweight, gel-based moisturizer that doesn’t clog the pores. 3. You need moisturizer only during winters: Fact check, this is a common myth. Your skin needs moisturizer all year round. A potent moisturizing formula creates a barrier on the dermis preventing TEWL (or transepidermal water loss). 4. Sunscreen isn’t important for hydration: Continued exposure to UV rays zaps moisture from the skin, making it feel stripped. A generous slather of sunscreen prevents this problem. 5. Oily skin doesn’t need hydration: This is a very common myth. As discussed earlier, hydration is vital for all skin types. For folks with oily skin, ample hydration keeps the sebaceous glands in check – reducing the shine of the face. What Are Some Expert Tips For Long-Lasting Hydration Here are some expert tips that will keep your skin hydrated for long periods . 1. Layer hydrating products: To maximize hydration for the skin, layer a potent Hyaluronic Acid Serum with a skin-appropriate moisturizer. The humectant, HA will bind moisture molecules to the skin whereas the moisturizing formula will put a sturdy lock on hydration. 2. Use antioxidants like Vitamin C in your routine: Pollutants, harmful UV rays, and other aggressors have the tendency to dehydrate your skin. To circumvent this problem, use a Vitamin C serum in your AM routine. 3. Adjust your skincare routine seasonally: The biggest skincare mistake one can commit is using the same products during summer and winter. Since the cold, dry weather has the tendency to dehydrate your skin (even more), opt for a heavier, emollient-rich moisturizer during winter. FAQs 1. How much water should I drink for hydrated skin? You should drink at least 8 glasses of water for plump and radiant skin. 2. What are the best ingredients for skin hydration? Ingredients like Hyaluronic Acid, Glycerine, Niacinamide, Ceramides, Aqauporin Boosters, Betaine, and D-Panthenol are best for skin hydration. 3. Can overhydration damage the skin? Yes, over hydration can lead to maceration. This condition occurs when the skin barrier becomes soft due to excessive moisture.

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December 13, 2024

Why Should You Use Niacinamide In Winter?

Your skin bears the brunt of cold, drying winds in winter, calling for an upgrade in your skincare routine. Just how you bust out cosy sweaters in the colder months – you need thicker, hydrating formulas that restore your skin’s moisture balance, fight dryness, and keep flareups at bay. To help you in this endeavour, we are rallying for skincare workhorse Niacinamide. Before we learn how Niacinamide benefits your skin during winters, here’s a refresher on the active ingredient. So, grab a steaming cup of coco and keep reading! What Is Niacinamide? For the unversed, Niacinamide is a form of Vitamin B3 found in nuts, milk, and poultry. The active ingredient is water soluble with the excess being flushed out by the system. Which means, if you want Niacinamide to works wonders for your skin, you need to seek it in your daily skincare. How Does Niacinamide Benefit Your Skin In Winters The nippy weather takes a toll on your skin. Enter Niacinamide! It helps 1. Preserve skin hydration: The dry wind in winter strips your skin of its moisture content. Remedy this problem with Niacinamide. Its topical application prevents TEWL or transepidermal water loss, ensuring a big, sturdy lock on your skin’s hydration. 2. Strengthens the skin barrier: Cold weather weakens the lipid barrier, making your skin more prone to infection, bacteria, and other pollutants. This is where skincare all-rounder Niacinamide comes into play. The use of Niacinamide boosts ceramide production in the skin cell – an integral component of the lipid barrier. 3. Soothes inflammation and irritation: Cold winds and low humidity lead to inflammation on the skin. Use Niacinamide to reverse this damage. For the unversed, Niacinamide is packed with anti-inflammatory properties that help reduce redness, rashes, and other flare-ups. 4. Makes your skin appear bright: Another gripe that several people have with winter is how it makes their skin look dull and lacklustre. Incorporate Niacinamide in your daily skincare to enhance your skin’s latent radiance. The active ingredient seeps deep into the skin to curb melanin production across the skin cells, encouraging a more even skin tone. 5. Reduces dryness and flakiness: The colder months can be ‘rough’ on your skin. Use Niacinamide to lock in hydration, soothe inflammation, and improve overall skin texture. 6. Acne: For folks with oily skin, the drier months can also lead to acne breakouts. The lack of hydration cues the sebaceous glands into overdrive mode, leading to more greasiness than ever. Tackle this problem with Niacinamide! The active ingredient blots excess oil and prevents clogged pores for smooth, even skin. How To Layer Niacinamide? Niacinamide works wonders for the skin, especially during the colder months. Layer Niacinamide with other active ingredients to double down on efforts for hydration, brightening, and more. 1. How to layer Hyaluronic Acid and Niacinamide: Use the combination of Hyaluronic Acid and Niacinamide to double down on hydration. For those unaware, Hyaluronic Acid binds water molecules to the skin to replenish its moisture bank. Moreover, Niacinamide forms a protective barrier to seal this hydration for prolonged periods. How to use: Use a few drops of the Hyaluronic Acid Serum on your face. Once it sinks it, apply an even layer of Niacinamide. Follow up with your favourite moisturizer and sunscreen. 2. How to layer Niacinamide and Vitamin C: Beat winter blues and make way for radiant skin with Vitamin C and Niacinamide. While Vitamin C inhibits melanin production, Niacinamide controls this pigments distribution across skin cells. How to use: Take a few drops of Foxtale’s Vitamin C Serum and dab it on your face. Once this layer melds into skin, apply Niacinamide to lock the treatment for best results. 3. How to layer Niacinamide and Salicylic Acid: If you grapple with breakouts in the winter season too, try the infallible combination of Niacinamide and Salicylic Acid. Skincare wonder Niacinamide blots excess oil and prevents clogged pores. Additionally, Salicylic Acid buffs away dirt, dead cells, and sebum while killing acne-causing bacteria. How to use: Start by applying a few drops of Salicylic Acid to your skin. After 15 to 20 minutes, follow up with a generous amount of Niacinamide. Things To Keep In Mind While Using Niacinamide Skincare active Niacinamide works well with all active ingredients. Moreover, it has little to no side effects on the skin. Having said that, if you are a first-time user, here are a few things you should keep in mind while using Niacinamide 1. Start with a low concentration of the active ingredient: If your skin is susceptible to inflammation or flare-ups, start with a low concentration of the active ingredient. 2. Use 2 to 3 times a week: Although Niacinamide works well on most skin types, we recommend using it only 2 to 3 times a week to avoid any flare-ups. 3. Conduct a patch test: Before applying the serum on your face, ensure to conduct a patch test on your neck. Proceed only if your skin responds well to the active ingredient. 4. Moisture: After the Niacinamide Serum sinks into your skin, apply a generous layer of your favourite Foxtale moisturizer. A potent moisturizing formula forms a protective barrier on the dermis, sealing the Niacinamide molecules. But that’s not all. A moisturizer also offsets any accidental flare-ups or inflammation from using active ingredients. 5. Don’t skimp on sunscreen: The thumb rule of adding active ingredients into your skincare – never skimp on sunscreen. For those unaware, result-oriented actives can make your skin photosensitive. To avoid any flareups, use a lightweight, broad-spectrum sunscreen on the reg. Conclusion Reverse the damage of cold, dry winds on your skin with Niacinamide. The perfect addition to your winter skincare routine, Niacinamide restores your skin’s moisture balance, alleviates dryness, and fights inflammation or redness.

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