Do you find your eyeshadow slip-sliding all over the place? Or getting patchy?Worried your concealer is creasing? Hate the way your eyes feel dry, itchy and uncomfortable after you create the perfect cat eye? You might not be prepping the skin near your eyes for the makeup products you’re going in with. It turns out that the most important products to wield in your beauty arsenal are your favourite skincare products, because what you do before you start laying down makeup will change everything about the way it wears, looks and feels.
Always cleanse first
Before you apply any product on your skin, it is best to start with a clean canvas that can accept it. Pick a gentle cleanser that’ll get rid of the oil on your skin (so it doesn’t mix with your foundation and cause a sticky mess). The Daily Duet Cleanser is ideal here—it boasts a sodium hyaluronate crosspolymer, red algae and Vitamin B5 to condition, cleanse and clarify the skin. Micellar water works great too—it is powered by tiny micelle molecules suspended in a liquid, which cluster together to pick up and lift away impurities and any leftover makeup without having to rinse or rub at your face. Saturate a cotton swab with it and swipe it all over your face, making sure to hit the under-eye area, lids and outer corners of the eyes.
If you’re anything like us, late nights are likely taking a toll on your eyes, leaving them feeling puffy and swollen. You can do something simple—just put a cold spoon (from the freezer) and lay it across the under-eye area to constrict blood vessels underneath and reduce inflammation. Or you can reach for a cooling, soothing eye mask or gel with anti-inflammatory ingredients like caffeine, licorice or Vitamin C.
The skin around the eyes is thinner and shows signs of ageing more evidently (and quicker) than other areas of the face do. Plus, it doesn’t have oil glands for itself, so it can get dry and crepey, causing the concealer you add on top to get super patchy and flaky. Hydrated skin is bouncier and better protected, so the look of fine lines and wrinkles is far less noticeable. Have an eye cream? Smooth it on before moisturising the rest of your face. If you don’t have one on deck, your face cream works just as well. For best results, layer on the Foxtale Vitamin C serum and the Ceramide Supercream to supercharge your eyecare routine. The former will slow the rate of free radical damage and reduce lines and wrinkles, while the latter provides just the right amount of slip so that makeup goes on smoothly, but is light and absorbs easily, so it helps keep everything in place without the risk of creasing or smudging.
Always use a primer
An eye primer really is a key prep step. If you have greasy lids, eye primer provides a barrier between the natural oils and your eye makeup, preventing it from streaking. On the other hand, if the skin is too dry, a dry eyeshadow powder may not have anything to grip to. Eye primers are formulated to be slightly tacky, providing a surface and even base for which eyeshadow can stick to. It is best to look for one without silicone, because that could create too slick a surface, making it harder to blend the product in evenly.
Before you apply concealer, you can use a colour corrector that’ll work for you. Yellow and green colour correctors counteract red undertones, while orange and peach ones erase blue undertones. Figure out what you need to cover up, and then use an eyeshadow brush or your finger to layer a thin layer on the under-eye area. Then, tap in your concealer to blend it all in.