As we enter a beauty store loaded with products, it is instinctive to check ingredients. We often come across the ingredient “paraben” that seems to permeate all types of skincare and beauty products.

But as we pick it up at the checkout, there is always familiar anxiety about whether we did the right thing. With different claims from brands, it is a dire necessity to understand the ingredients better.


What are Parabens?

Parabens are preservatives that are synthetic chemicals used to increase the shelf life of beauty products. They prevent any kind of bacterial and fungal growth in beauty and skincare products. But then if they are so important, why are people shifting towards Paraben-free skincare?

Recently, many proved that parabens can harm all skin types in the longer run. The primary debate is its close association with triggering diseases like breast cancer due to prolonged exposure to the chemical. Moreover, they have harmful effects on the environment as well. Thus, many brands shift towards creating products free of parabens.


What does Paraben-free skincare mean? 

Paraben-free skincare products use natural alternatives or naturally-derived preservatives. Parabens like methylparaben, propylparaben, Isopropylparaben etc. are eliminated from the products. 

Paraben-free products are becoming highly in demand these days. Brands like Foxtale have come up with a range of products that complement each other and are free from parabens. However, being paraben-free does not essentially mean chemical-free. They do have chemicals for preservation but they are much milder alternatives and safe for skin.


Alternatives to Parabens

There are different naturally derived and milder alternatives to parabens that are used by brands these days. Look for any of these ingredients in your beauty product to ensure it is free of parabens.



It is a synthetic preservative derived from ethyl alcohol. It is a food additive and can be used for cosmetic preservation as well. It is considered a safe alternative as it is a food-grade additive.

Sodium benzoate

Sodium benzoate is widely used in salads, jams and other types of eatables. It is natural and is considered a very safe preservative for all types of eatables. As a result, it is widely considered as an alternative to parabens as well in cosmetics.

Oils and herbs

Oils and herbs are natural preservatives but they are not as effective as parabens. They can keep away bacteria and other microorganisms. However, the shelf-life of products with such preservatives is not as long.

If you’re looking to incorporate paraben-free skincare, you are at the right place. Here is a minimal skincare routine that you as well as your skin can enjoy:

Use paraben-free sunscreen daily. Foxtale offers the CoverUp Sunscreen which is mild yet provides ultimate protection to the skin.